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We help fill the marketer’s “black hole” by attributing each inbound call.
Call attribution is an integral part of your business. With call attribution, we can pinpoint your inbound calls so that we know what sources they are coming from. Your company gets credit for every conversion, maximizing your ROI and giving you proof of it.
This helps in planning your company’s budget for the next fiscal year, and assists you in taking control of your market.
If you can’t track phone leads back to their source to see what’s working, your marketing and sales will suffer.
If calls are not attributed properly, you will not be able to prove the value of your marketing to the higher echelon of your company.
Call attribution pinpoints which ads, search keywords, content, web pages, and campaigns are generating phone calls, opportunities, and revenue – and which aren’t – so they can make improvements.
With call attribution you can justify your company’s budget, as well as request for a higher one.