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Switch the phone number on your website depending upon which lead your client came from.
You may think the phone number on the website you visit is the same for everyone. It isn’t. That number is unique only to you, no matter how many times you visit. Our “Number Insertion” places a cookie on your browser when they visit your site. Now the same number will appear to them, local or toll-free, no matter which source they visited from. This keeps things efficient and easy, not only for you but for your customer!
The moment your clients call your standard office phone number, you lose all visibility into conversion metrics.
Your business needs to see effort and result go hand in hand, and that is impossible with a single phone number.
Dynamic number insertion will show prospects a phone number unique to the keyword, channel, or campaign that led them there.
It makes it easier to decide where to spend your marketing campaign, if you know what is driving your calls.
The presence of a local number in lieu of a home office regional number shows familiarity to the client, and they are more likely to call.